mockups-sprint-sweeps.png

Summer Sweeps

—Sprint

 
mockups-sprint-sweeps.png

Summer Sweeps

—Sprint

 

Sprint often has seasonal sweepstakes, where they engage base customers and reward them for their loyalty. In 2017, the internal web team was tasked with executing the next sweeps, using AEM (Adobe Experience Manager) as the platform to bring the design to life. This empowered us to be creative and experiment with the tool, and acted as a proof of concept for the scalablity of page building within AEM.

Skills & tools used

Branding Design
Web Design
Sketch
Photoshop
Illustrator
Animation
Icon Design
Adobe After Effects
 
sprint_summer2017_v3.gif

Promotional icon

The final design, animated with tequila sunrise in mind.

 
 

The project also involved coming up with an icon for the promotion. While this icon could have been static, I wanted to make something that could be versatile enough to not only be printed—but also animated for digital platforms. I came up with 3 different concepts for the icon, with the "badge" being the winner. 

 
 
mockups-summer-concepts.jpg
 
 

I then designed the page, looking for options to give a fluid experience on mobile, tablet, and desktop viewports. Working within AEM, we were able to build the page in only a few hours, with time to re-optimize the design.

 
 
Sweepstakes_Desktop.jpg
Sweepstakes_Mobile.jpg